Roots of the future

The most beautiful daughter of gratuity

The most beautiful daughter of gratuity

Roots of the future/11 - Two wrong worlds: the land of toys and the island of busy bees. By  Luigino Bruni Published in Avvenire 13/11/2022 "The child is an artist, he is in love with life. And don’t you dare to whisper words to lovers against the object of their love, don’t you dare to show the ...
The ABC primer is called gratuitousness

The ABC primer is called gratuitousness

Roots of the future/10 - Collodi reminds us that money is a complex, delicate commodity, and not good for kids. By Luigino Bruni Published in Avvenire 06/11/2022 Money is a delicate commodity, generally bad for kids. Collodi knows this, and reminds us of it in the splendid and eternal econ...
The occupation of being poor

The occupation of being poor

Roots of the future/9 - In truly great books the character runs off, doing things that the author never even thought of. By Luigino Bruni Published in Avvenire 30/10/2022 "Pinocchio" is a book about the essential freedom of children and the adults who try to deny it. And it reminds us that workin...
A medal for a different kind of merit

A medal for a different kind of merit

Roots of the future/8 - Education for all was designed and wanted in order to reduce distances By Luigino Bruni Published in Avvenire 23/10/2022 The book "Heart"/"Cuore" is a reflection on school and work, and gives us unlikely and wonderful words about what they both still represent in th...
The other name of the father

The other name of the father

Roots of the future/7 – What is truly difficult is to find life and God where life and God do not exist By Luigino Bruni Published in Avvenire  16/10/2022 My child, for you I would have given all the gardens of my kingdom if I had been queen, down to the last rose, down to the last feather. The w...
Between passions and interests

Between passions and interests

Roots of the future/6 - Great theatre works help us to grasp one of the conflicting connotations of modernity By Luigino Bruni Published in Avvenire  09/10/2022 The second part of the "Merchant of Venice" brings out a critique of the commercial society of the time, its hypocrisies and contradicti...
The fairy tale of good consumption

The fairy tale of good consumption

Roots of the future/5 – Shakespeare, between unjust usury loans and fair profits from trade By Luigino Bruni Published in Avvenire  01/10/2022 «The Merchant of Venice» is a fundamental work to understand the birth of the spirit of capitalism. However, it contains ideas and a message that may surp...
Returning that childhood coin

Returning that childhood coin

Roots of the future/4 - Sometimes you meet a second Good Samaritan. And it becomes decisive By Luigino Bruni Published in Avvenire  24/09/2022 The meeting between Jean Valjean and Petit-Gervais in "Les Misérables" is a reflection on how resurrections take place in life and the role that children ...
The grammar of (for)giveness

The grammar of (for)giveness

Roots of the future/3 - There are books that tell us everything about life and teach us what agape is By Luigino Bruni Published in Avvenire  17/09/2022 Victor Hugo's Les Misérables also contain a great teaching on agape as a cure for misery. Starting with the meeting between Valjean and Bishop M...
Wealth without children or a future

Wealth without children or a future

Roots of the future/2 - Consumerism also betrays the meridian civilization of goods By Luigino Bruni Published in Avvenire  10/09/2022 Giovanni Verga's short story “Property” (“La roba”) offers us insights into the economic system of our time and its sad ending, if we are not able to reverse its ...
Beyond aesthetic capitalism

Beyond aesthetic capitalism

Roots of the future/1 - Kierkegaard's "Aut Aut" and other great ideas for this time of crisis By Luigino Bruni Published in Avvenire  03/09/2022 As merchants, companies look for impressionable consumers, as producers they look for loyal workers. That is, the same people. The conflict is incipient...